Friso Gold - Malaysia's 1st Augmented Reality Farm
5. Design Kancils [5.7 Experience Design]

Links:
http://campaigns-frisogold.com.my/
Product/Service:
Mobile First Augmented Reality Website
Client:
Friesland Campina Malaysia
Brief:
Malaysian adults spend about 14 hours a day on their phones. Malaysian kids spend up to 6 hours. This means parents and kids are on separate screens, in two separate worlds. How do we bring them together?
Solution:
Malaysia's First Augmented Reality Farm. An AR experience, consciously built as a mobile first site rather than an app for optimum accessibility which allowed parents and kids to turn any room in their home into our dairy farm.


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