Capitaland Orchard Grand Finest Flow of Life
10. Craft Kancils [10.10 Sound Design in Film Content]
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Links:
https://www.youtube.com/watch?v=BXRyXE_5KIA
Product/Service:
Capitaland Orchard Grand
Client:
CapitaLand Việt Nam
Brief:
To support a visual narrative focused on ease, modern living, and emotional harmony, the sound design should draw from the qualities of water; flowing, reflective, adaptive. And apply those principles to the sonic identity of the space being presented. This is an environmental, textural approach to enhance the storytelling through sound.
Solution:
To express the fluidity of life and how our living spaces should reflect that same natural ease and emotional rhythm in terms of sound design, we crafted an immersive, textured sonic environment that evokes the feeling of living in flow and to do so using water as a recurring, symbolic auditory motif. Water becomes the perfect metaphor in sound: it moves, adapts, reflects, and shapes its surroundings; just like a thoughtfully designed home, and just like life itself.
