Spot Paling Power
8. Brand Experience & Activation Kancils [8.5 Best launch/relaunch]

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case board
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case film
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Links:
Product/Service:
BizOne
Client:
Astro Malaysia
Brief:
Astro BizOne was seen as just another subscription cost. F&B operators didn’t see how signing up could translate into real business growth.
Solution:
Instead of selling ad packages to small F&B operators, we used Astro’s full media network to promote the businesses through Spot Paling Power. We promoted their cafés, mamaks, and restaurants household names across TV, radio, and digital. Sign ups became ads, giving small F&B operators the spotlight normally enjoyed by big brands.

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