Kara Coconut Cream - Lain Macam Kara
9. Craft Kancils [9.3a Production Design/Art Direction: Single]
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Links:
https://www.youtube.com/watch?v=-z-TJl_ksvw
Product/Service:
Consumer Goods
Client:
Kara Coconut Cream
Brief:
Even as one of the star in Asian cuisine, coconut cream/Santan will always being used in the same recipes, again and again. But here in Malaysia, where foodies are famous with their love for UNCONVENTIONAL and tasty dishes, we know we got to come up with some daring food recipes!
Solution:
With our Lain Macam KARA campaign, we came up with 6 quirky and unconventional recipes through our brand film and microsite. Taking things to next level, we call up our hero, Krimi Opinion Leader (KOL) to try share their own creative recipes, and we stirred up KARA cooking contest to get all the great, unique and creative recipes from Malaysians!
