Toyota Gazoo Racing - Brand Film
9. Entertainment Kancils [9.13 Use of Original Composition]
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Links:
https://www.instagram.com/reel/DL9o29FPPgr/
Product/Service:
Automotive Industry
Client:
UMW Toyota Sdn. Bhd.
Brief:
Toyota Gazoo Racing needed to earn credibility from real motorsport fans in Malaysia. Not with gimmicks. Not with CGI. But with the truth of racing: skill, speed and consequence. Motorsport fans value authenticity. They can immediately recognise what is real and what is staged. To earn credibility, the experience must be genuine, not simulated.
Solution:
Layered percussive textures were crafted from tyre screech, gravel scatter and exhaust resonance to create a pulse that felt mechanical yet musical. Crescendos were aligned to acceleration lines, while moments of restraint echoed lift-off and weight transfer. The final mix balanced score and stunt audio as one unified performance to create a composition that lived and breathed with the machines.
