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7. Commerce Kancils
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7.1 Best use of Commerce (physical)
7.2 Best use of Commerce (film & radio)
7.3 Best use of Commerce (digital-led)
7.4 Best use of Targeting, Insights and Personalisation
7.5 Best customer retention/loyalty campaign
7.6 Best Sustainable Commerce campaign
7.7 Best commerce-led integrated campaign
7.8 Best use of Cultural Insights in Commerce
7.9 Innovation in Commerce
7.10 Creative Effectiveness: Commerce
7.11 Kancil for Good: Commerce
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Quick Bite Hour
7.3 Best use of Commerce (digital-led)
Puasa Play
7.3 Best use of Commerce (digital-led)
Puasa Play
7.8 Best use of Cultural Insights in Commerce
Puasa Play
7.10 Creative Effectiveness: Commerce
Unifi Device Fiesta
7.10 Creative Effectiveness: Commerce
You’re Already Yoga
7.2 Best use of Commerce (film & radio)
Senyuman Paling Bernilai
7.3 Best use of Commerce (digital-led)
Senyuman Paling Bernilai
7.10 Creative Effectiveness: Commerce
Breaking The Armpit Code
7.8 Best use of Cultural Insights in Commerce
Heineken® AghPay
7.3 Best use of Commerce (digital-led)
Fans Fries Meal
7.7 Best commerce-led integrated campaign
Do The Ryt Thing Series - GenZ
7.3 Best use of Commerce (digital-led)
Fresh & White - Borneo Limited Edition Packs
7.8 Best use of Cultural Insights in Commerce
Spot Paling Power
7.5 Best customer retention/loyalty campaign
The People’s Search
7.4 Best use of Targeting, Insights and Personalisation
KFC Treats: Giving Our Small Bites Their Big Break
7.7 Best commerce-led integrated campaign
KFC Play to Pay: Gaming the Superapp Game by Being A Gamer Ourselves
7.3 Best use of Commerce (digital-led)
KFC Play to Pay: Gaming the Superapp Game by Being A Gamer Ourselves
7.5 Best customer retention/loyalty campaign
SuperMummy
7.3 Best use of Commerce (digital-led)
Fortune Draw
7.8 Best use of Cultural Insights in Commerce
The People’s Search
7.3 Best use of Commerce (digital-led)
Whose Scent Is This?
7.10 Creative Effectiveness: Commerce
Dapur Goodday: Misi Sarimah & Tuyah vs Che Ton
7.9 Innovation in Commerce
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