KITKAT TECH FAIL

1. Film & Branded Content Kancils [1.7 Best microfilm (<15 sec)]

Links:

https://www.youtube.com/shorts/icBWnXM7w-Q

Product/Service:

Confectionery

Client:

KITKAT

Brief:

Once we identified the universal message of 'œtech failures in the modern world', our next challenge was how we can best bring this message to life through the most suitable medium for young Malaysians.

Solution:

BREAKING UP TECH FAILS WITH KITKAT. A series of short videos featuring various tech failures that were brought to life for a quick and easy watch, just like our bite-sized snacks! Shot in Spain for an authentic medieval setting, our local talents were dressed up as knights and jesters as they engage with the various touch points of the online world. From borderline fraudulent deliveries to unskippable ads, these videos brought up relevant scenarios that all of us could use a break from.

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