Toggle navigation
Login
The Most Boring Ride
8. Brand Experience & Activation Kancils [8.12 Creative Effectiveness: Brand Experience & Activation]
×
×
×
×
Links:
https://www.youtube.com/watch?v=OJleHhme7FA
Product/Service:
Ride-hailing
Client:
Grab
Brief:
People only talk about ride safety when something bad happens. But for Grab, 99.99% of its rides have zero safety incidents. How may we get Grab's ride safety top-of-mind?
Solution:
The safest rides are the most boring ones. And that's a good thing.
0
Likes
Previous
Next
Suasana Hari Rabu
1. Film & Branded Content Kancils
Abang Bomba Sado Gaviscon
8. Brand Experience & Activation Kancils
Suasana Hari Rabu
9. Craft Kancils
Malaysia Airlines_This is Malaysian Hospitality
9. Craft Kancils
The Soul of Malaysia
9. Craft Kancils
Going from Mengapa to Mantap Bersama Grab
6. Digital Experience Kancils
Zip Pest - Isolate Pests, Isolate Harm.
4. Outdoor Kancils
Coway: The Art Of Dreaming
8. Brand Experience & Activation Kancils
See More
Flag Entry
x
Reason
Email
Cancel
___ ___ ___ ___ ___ ___ ___ ___ /\ \ /| | /\__\ /\ \ /\ \ /\ \ /\ \ /\ \ /::\ \ ___ |:| | /:/ _/_ /::\ \ /::\ \ /::\ \ ___ /::\ \ /::\ \ /:/\:\__\ /\__\ |:| | /:/ /\__\ /:/\:\__\ /:/\:\ \ /:/\:\__\ /\__\ /:/\:\ \ /:/\:\__\ /:/ /:/ / /:/__/ __|:|__| /:/ /:/ _/_ ___ ___ /:/ /:/ / /:/ /::\ \ /:/ /:/ / /:/ / /:/ \:\ \ /:/ /:/ / /:/_/:/ / /::\ \ /::::\__\_____ /:/_/:/ /\__\ /\ \ /\__\ /:/_/:/__/___ /:/_/:/\:\__\ /:/_/:/ / /:/__/ /:/__/ \:\__\ /:/_/:/__/___ \:\/:/ / \/\:\ \__ ~~~~\::::/___/ \:\/:/ /:/ / \:\ \ /:/ / \:\/:::::/ / \:\/:/ \/__/ \:\/:/ / /::\ \ \:\ \ /:/ / \:\/:::::/ / \::/__/ ~~\:\/\__\ |:|~~| \::/_/:/ / \:\ /:/ / \::/~~/~~~~ \::/__/ \::/__/ /:/\:\ \ \:\ /:/ / \::/~~/~~~~ \:\ \ \::/ / |:| | \:\/:/ / \:\/:/ / \:\~~\ \:\ \ \:\ \ \/__\:\ \ \:\/:/ / \:\~~\ \:\__\ /:/ / |:|__| \::/ / \::/ / \:\__\ \:\__\ \:\__\ \:\__\ \::/ / \:\__\ \/__/ \/__/ |/__/ \/__/ \/__/ \/__/ \/__/ \/__/ \/__/ \/__/ \/__/