Bunga ARpi
5. Design Kancils [5.7 Experience Design]

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Links:
Product/Service:
Telecommunication
Client:
U Mobile
Brief:
Despite the nationwide bans and countless safety warnings, Malaysians still light fireworks. Because without them, Raya just doesn't feel complete.So, instead of stopping the celebration, we asked: What if we could reimagine fireworks?
Solution:
Bunga ARpi, an AR-powered firework activated through a limited-edition duit raya packet. Each packet unlocked dazzling fireworks through an Instagram or TikTok AR effect, letting Malaysians "light up" their skies silently and safely.

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