Edelweiss - Unwind
7. Commerce Kancils [7.5 Best customer retention/loyalty campaign]

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Links:
Product/Service:
Alcohol/Beverages
Client:
Edelweiss Beer Malaysia
Brief:
The beer market is oversaturated with big brands dominating the space celebrating drinking moments with the intention of getting drunk, how might we as a new comer in the category to go against the grain, and find a unique space of our own?

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